About Us

About Kao Coporation

Kao creates high-value-added products that enrich the lives of consumers around the world. Through its portfolio of over 20 leading brands such as Attack, Biore, Goldwell, Jergens, John Frieda, Kanebo, Laurier, Merries, and Molton Brown. Kao is part of everyday lives of people in Asia, Oceania, North America and Europe.


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About Biozet Attack

Launched in 1987 as one of Kao Corporation’s flagship brands, Biozet Attack is sold across 9 Australasian markets. As one of the leading laundry detergents, we believe we have the responsibility to develop formulations using advanced technology to help every Australian household answer any their laundry dilemmas.

Today, Biozet Attack continues its efforts to create products that offer innovative value through research and development. Our aim will always be to further improve customer satisfaction, all while reducing the environmental impact and strain on our natural resources.