Research & Development

At Biozet Attack we live by the philosophy “to strive for the wholehearted satisfaction and enrichment of the lives of people globally”.

It’s this philosophy that drives us to persistently develop new sciences and technologies, with the aim of combining our results to develop innovative products that exceed customer expectations. For example, we continually seek out the most effective enzymes available for detergent applications to bring our customers the best possible results.

Our corporate motto can be summed up in the slogan, “Cleanliness, Beauty, and Health Every Day.” To achieve these goals, our R&D Division creates innovative products by integrating two kinds of research:

Product development research, which is dedicated to designing products that meet consumer needs; and

Fundamental research, which is dedicated to deepening our understanding of stains, fabrics and biological science.

Our R&D extends into every aspect of the business, including reducing our environmental impact. We live by the “three Rs” (Reduce, Reuse and Recycle) and work to develop technologies that reduce the amount of materials and energy we consume, while minimising waste.

The Zetty Academy


As a leading laundry detergent company, we believe we have a responsibility to develop sustainable products that contribute towards a better environment for the people and planet.


Here at Biozet Attack, we persistently utilise new science and technologies to develop innovative laundry products that fulfil the expectations of our customers.

Zetty's Washing Academy

While laundry can seem like it’s never ending, check out our top tips and hints to save time and make washing less of a chore!